QR Code Design February 27, 2025 As the brands and businesses have options to personalise the QR code designs, colors,patterns, logo etc. They are able to design eye-catching and memorable QR codes that attract the consumer and in result increase the business revenue. But if you are a beginner and worried about how to create unique QR code designs then don't worry as you have landed at the right page. We at IMQRSCAN provide you with the easiest procedure to create customised QR code, not only this we also offer a variety of ideas for you to choose from.Here are few unique design ideas for you to create QR codes in just five minutes: 5 QR Code Design Ideas for Your Business Brand Colors and Logo Brand colours and logos are an important component of a brand's identification. Incorporating them into your QR Code design not only creates a sense of familiarity, but also improves client recognition and recall. Starbucks, for example, incorporates its trademark green colour and use in its QR Codes to ensure brand consistency and customer recognition. Use these easy methods to include your brand's colours and logo into your QR code: this will make your brand stand out in the market. Make a pixel art version of your image to put in the QR Code's middle squares. You can carefully add your brand's colours and logo to the QR Code design with QR Code Generator, but it will still be able to be scanned. Use specific brand colours for various sections of the QR code. Once you have created a QR code of your choice then apply transparent gradient of your brand color over the entire QR code, this will help create subtle and effective design. Backgrounds and Frames Adding frames and backgrounds to your QR Code design makes it more interesting. They make it possible to add more images or text without making the code too crowded. Like, a store could use a QR Code with a picture of its newest line of products to sell it in-store or on social media. Here are some tips on how to use frames and backgrounds well in your QR Code design: Make a QR Code with a frame that shows off your brand or message. For example, it could be a cup shape for a coffee shop or a tree frame for christmas ads. Put the QR Code on a background with material that fits with the look of your brand, like wood grain or marble. Put the QR Code on a background that has a pattern or picture that is related to your brand. For example, a clothing brand might use a background of its newest fashion collection with a QR Code. Add Call to Actions To Increase Engagement Calls to Action (CTAs) tell people what to do after reading the QR Code. A call to action (CTA) in your QR Code design can get more people to interact with it and lead to more sales. This could mean asking people to buy something, follow you on social media, or sign up for your email.Follow these tips to use CTAs effectively in your QR codes: You can use CTA to ask questions, this will attract the users, for example: Do you want details? Scan this code now. You can also use time sensitive language to engage your customers and create a feeling of urgency: for example scan and utilize this limited time offer or Scan now and get a 50% discount. Visual cue also has shown enhances engagements for example use arrow, point hand to draw attention to the QR code. Add rewards on scanning QR codes. Add Themes or Images Any holiday or event you're advertising can have fun and happy elements added to your QR Code design by using holiday or event-related themes or pictures. For example, to get people to come to your Halloween-themed party, you can use a QR Code with a scary background or frame. If you want to use themes or events well in your QR Code design, follow these tips: Pick a theme or event that is related to your business and will appeal to the people you want to reach. Add themed aspects to your QR Code design, such as colours, icons, or patterns. Instead of making the same QR Codes for all events or sales, make unique ones. For example a restaurant can use a QR Code with a Thanksgiving theme to, say, give a discount on a holiday meal. Create a set of QR codes that can be used to access different deals or discounts leading up to a big event to get people excited and looking forward to it. 3D Design With 3D designs the customer feels more connected and involved. The use of optical illusions give more depth and dimension to the QR code making the customer curious and increase their will to scan and check what you have to offer. Tips to use 3D designs in your QR codes: Use IMQRSCAN'S 3D design software to create an embossed design on a few parts of QR code. Not only this but you can also engrave QR code on various materials like wood or metal to give more physical elements, this way the user feels more connected. Combining QR code with AR ( augmented reality) technology enhances the user experience. For example if a furniture store uses QR code with AR technology then the user will be able to see how that piece will look in their home. You have to make sure the 3D design and CTA does not affect the scannability of your QR code. Tips and Tricks to Create Engaging QR code Designs It's your choice how you want your QR code to look like, but you have to keep one thing in mind and that is engagement. The only purpose to create QR code is to increase engagement. So this factor should be your prime concerns, and to help you achieve high engagements here are tips from IMQRSCAN: Be Conscious with Contrast To make the QR Code stand out, the design should use a mix of colours that are different from each other and colours that go with the rest of the material. The main thing is to use your brand colours and make them stand out so that the reader's eyes are drawn to the QR Code. If everything's the same colour, they might not even see the QR Code. There may not be a good match between the colours if there are too many. To check the background on which you will put your QR Code, you should also check the contrast. Make sure the QR Code still stands out from the background, especially if you are using it on printed papers. If it doesn't, it might become impossible to scan. Know the Value of Quiet Zone Quiet zone is one of the most important factor that you have to keep in mind, it is the white blank space that separates the black lines.So when you are designing or printing QR code make sure to stay conscious with this section and keep a check that the edges don't get blurred, because if they will get blurred the QR code will be difficult to scan or may become completely unscannable. Test Your QR Code Link It is very important to ensure that all of your information is correct before printing, especially if you are printing a large quantity of materials. An editable dynamic QR code, on the other hand, allows you to update links and other content that a user is directed to without altering the design of the QR Code; alternatively, you can double-check the link by scanning it with various devices and QR Code scanners to make sure it functions properly. Use HD Quality Images and Logos High-quality photos should be used while printing QR Code designs and images. Your QR code will not be scannable if it has faults like it is too small or hazy. You can utilize images and logos inside the QR Code itself with the customisation tools from QR Code Generator. QR Code Size Matters Naturally, there are many different sizes of print materials. The size of the picture on a street billboard and a little booklet at a conference will be very different. The same is true for stickers at street festivals or business cards at networking events versus banners at a convention. So this tells that you have to adjust the QR Code's dimensions based on the available area and the scanning distance. IMQRSCAN advise maintaining the QR Code's size in proportion to the medium's size. The QR Code should be substantially smaller on business cards or brochures than it would be on a billboard, for example, where it would need to occupy a lot more space in order to be readable and visible from a distance. Before completing the design, test the QR Code's readability and scannability at various sizes. Design Your Perfect QR Code With IMQRSCAN A personalised QR code design increases engagement and brand recognition. Creating a QR code that carry your brand's identity i.e. color, logos and HD images will make your QR code stand out and will attract the scanners. IMQRSCAN allows easy customisation, tracking and optimization of your QR codes. With Dynamic QR code and personalised loading screen, you will be able to easily update information without changing the QR code design. In addition you can also track the performance of your QR codes and can make data based adjustments to enhance their effectiveness.