Benefits of Using Static and Dynamic QR Codes In Real Estate Market March 23, 2025 The conventional real estate marketing was a real mess, as it was expensive and time taking, the worst part was that all the effort would never produce desired results. The reason was, most of the marketing materials like pamphlets and brochures were either lost, wasted and never reached the mass target audience. But all this has changed now with the introduction of QR codes. Now you can provide much more to your customer and all that at an affordable marketing expense. Let's find out how: No expensive marketing materials required: As we all know, the real estate market is fast and needs to be updated every day. So for such a fast paced market using paper and ink is a waste of money and materials. But not anymore, as dynamic QR codes have got the market covered now. You can update the website every day and the customer will get fresh information on every scan. All this with zero use of ink or paper and thus you can achieve marketing goals at a very low price. Information Can Be Acquired Quickly: The number of people who search online using mobile phones continues to increase as compared to those who use traditional computers. Cell phones serve as news providing devices no matter wherever you are, during your public transport hours or at a coffee shop. People use mobiles for downloading both books and making purchases. With the distribution of QR codes people may keep the provided information in a permanent digital format on their phones. The information distribution method avoids both material shortages and pointless overstock. Use of Static and Dynamic QR Codes for Real Estate Marketing There are many ways a static QR code can upscale your real estate business, and here are few of them: URL QR codes: Both types of QR codes are beneficial, but looking at the nature of the real estate market best suited QR code is dynamic QR code. As this one has a short URL, it doesn't need to be printed again to provide updated information, so you can change your ads electronically whenever you need to. Another advantage of using dynamic QR code generated by IMQRScan is that you will have an analytics dashboard that tracks the dynamic QR codes in real time, helping you track the success rate of your marketing campaign. Now you must be wondering how to use dynamic URL QR codes for real estate marketing? You can use it in any ways, like you can use QR code to send potential clients to your landing page, your appointments or booking page, available property listing information, and any other website that has a clear CTA to convince your client to take action. Image QR Codes: Visual marketing has always shown successful results, but if you do it in a conventional way it might cost a lot. But the case is different when you use QR codes, here you can redirect your client to websites that contain images of the property you are selling, or pictures of houses or buildings that you have to rent. This way the client gets a better image and idea of what you have to offer and they can make a decision to contact you quickly. PDF QR Codes: The best thing about these dynamic QR codes is that they come with various user- friendly features. With PDF QR codes the one who scans then can save the PDF on their phone immediately, that means the brochures and pamphlets are not needed anymore. Just put QR codes with PDFs on your shop door, windows and on banners around your city or any of your targeted areas. This will help customers get clear pictures of the properties you have to offer, also they can get other required details that you have added in that PDF. All this will boost your business and save your money. Social Media QR Codes: You can send your TA to any of your social media sites by making a QR code. With IMQRScan, you can show all of your platforms at once so that the person scanning can pick which one to use to connect with you. This QR code is great for real estate marketing because it keeps people from having to look for you online again. This makes it easy for them to find you right away and keeps them from finding a rival instead. You can use this QR code for real estate, and it works really well. WhatsApp QR Code: These codes are very effective as they speed up the process of contacting the property advisors, thus increasing the chances of successful sales. Once the user scans this code they can send you WhatsApp,they can also see your business number and the pre-written text you choose. You can print out your WhatsApp QR code and put it on public display, or any of the targeted areas. You can also put this QR code on your website with clear CTA so the one visiting your website can promptly contact you. These above mentioned are the major static and dynamic QR codes that can be used in real estate marketing. Apart from this you can also generate: vCard QR Code Feedback QR Code Email QR Code SMS QR Code Plain text QR Code Bulk QR Code By using all these above listed static and dynamic QR codes your retail marketing will boost and you will be able to achieve your marketing targets immediately. In a nutshell, using static and dynamic QR codes in real estate sector helps the agents to connect with their target audience quickly. Try IMQRScan to improve or establish your real estate businesses. Try now!!!