QR Code for Real Estate Agents, Open House & Listings

QR code real estate is now mandatory in real estate if you want to stand out in the market and make money. Because it allows realtors to provide immediate access to property information, virtual tours and agent's contact information. IMQRScan enable users to create dynamic real estate QR Codes that are editable and highly flexible, with its application, realtors can update the content featured in the QR Code like; property listing, gallery images, a house tour video or open house details, without having to reprint anything. Keeping the users always updated with the new information in QR codes.

According to a research 78% of buyers get online information about property sale/purchase. 50% of buyers find their homes online. Thus proving that connecting the real estate market to online digital platforms can do wonders. And QR Code is the only way you can connect the physical world to the online world.

Looking at the success of QR-code real estate, realtors are investing more in digital marketing and real estate technologies. One of the finest real life examples where QR code for real estate is used is RETSY, Bassick real estate and many more.

Despite all the benefits of QR code in real estate, it's also necessary that the QR code is reliable, Scannable, editable and offer other unique features like multilink QR codes, social media QR codes, video QR codes and much more. To get the best QR codes at the lowest price of 2.99$, select IMQRScan. It's a user-friendly platform that offers budget friendly subscriptions plans and a combination of features that you can not find on any other platforms like domain customization, shape QR code etc. So login now! And create your first QR code with a 7 days free trial offer.

Let's dig in to learn everything about retail QR and how to use QR codes in real estate market.

What Is QR Code In Real Estate?

QR code (or Quick Response code) can be described as a digital shortcut. You scan it from your phone and it navigates you somewhere on the internet; a house listing, a video tour or your contact page.

No need to type lengthy linking addresses of different websites or distribute a huge number of flyers; instead, agents just use real estate QR codes to engage with customers. One popular method is placing a real estate QR code banner on property sites, which instantly directs potential buyers to digital listings or virtual tours.

Agents also place QR codes on:

  • Household signs just like Bassick real estate is doing.
  • Coffee shops can use QR codes for real estate fliers
  • Real estate business can be promoted quickly with real estate business cards with QR codes
  • Signs of open houses
  • Online profiles Social media profiles

Customers just scan and get all the necessary information.

Customer just scan QR code from Real Estate listing to get all details

Why Are QR Codes for Real Estate Agents Now Mandatory?

Here are reasons in figures that have forced realtors to incorporate QR code into their marketing and other systems.Let us look at the figures:

NAR (National Association of Realtors) believes that 97% of home buyers used the internet to search homes. More than 89 million individuals in the U.S. also scanned a QR code with their phone in the year 2024, and these people are continuing to increase in number. Therefore, why not make it easier to obtain what they require using a straightforward scan from buyers? QR codes among the real estate agents are time-saving, trustworthy, and make you look like a tech-savvy person. It helps you shine among a crowd of signs that say, FOR SALE.

We incorporated QR code into our real estate business and got more clients than ever before. We placed QR on business cards so customers do not have to type our long address. We also added QR code on physical marketing materials like flyers, brochures, boards etc and we outshine the market

Matthew Myre from Berri Properties
QR Codes for Real Estate Agents: Trustworthy and Time saving

How to Use QR Code in Real Estate?

QR Codes are versatile and can be of one or several colors, it can be of various shapes and with various stickers and any logo in the middle. As compared to the predecessor barcode, QR Codes are two-dimensional meaning that it is possible to read both across and down as well as up and down and hold 10x more information.

Here are the benefits of integrating QR codes in real estate business:

Give Users Virtual Tour and 360 View of the Property

85% of buyers and sellers choose real estate agents who offer virtual tours and 360 views of the property, just like ERA Real estate agency.

Visual experience is the best experience that one can trust when purchasing a product. So to get this experience buyers of home always want to visit the property/house first before taking any decision.

A flyer and a brochure advert can hardly satisfy a buyer. Thus, to trigger the action response, it's perfect to have a video QR Code carrying a photo gallery or a video on the property so that it can provide buyers the visual impression to arouse their interest.

You can print your QR Code either on the window or the fence of your property or even your business card as vCard QR Code, pamphlet, and brochure. You have to ensure the customers view HD images, so that the customers get a notable impression.

A 360 degree virtual Tour of your listing for customer

Boost Leads

The majority of people find properties they wish to purchase when on the road and not in the newspaper. Realtors should take this as an opportunity and place QR codes for real estate listings to market property listings and make it convenient for users to scan so that they can reach realtors immediately.

You can attach a QR Code to your display advertisement that contains a feedback form into which they can fill the information giving you details about the type of property they want to get or they want to sell. Multilink QR code by IMQRScan can also be very helpful in such situations. As you can provide links of all your social media platforms, link of your property video, link of property pictures, links of your contact number and also link to your landing page and more.

ERA Real Estate uses QR code for virtual tours i.e. AR QR Code.

Share Property Location with QR Code

A QR code with a location value has the latitude and longitude information of a given location to the map. Using this location QR Code, you will have the capability to deliver fast and reliable location information.

Once scanned, the code opens a map service and shows users the way to the location of the property. The clients will not have to scavenge the map application to find the location of your property thus increasing the chance you sell the property quickly.

You will also not face the difficulty of giving complicated directions to places and this will save you and the customers a lot of time.

Share Property Location with QR code

Provides A Compact Property Advertisement

Cluttering is the issue with print advertising as you must fit all your details regarding your property in a small area. However, file QR code enables you to avoid this hassle.

Various file types can be stored in this kind of dynamic solution; these include a:

  • Word document
  • Excel Worksheets
  • PDF documents
  • Images
  • Audio Files
  • video

But how does that go on? The QR code file converter uploads your file to an online server like IMQRScan and offers you a dynamic QR code, with a compact URL.

This is the link that takes you to a landing page where you can be able to get the file. Once you scan the QR code, a page with the file will open up after which it can be downloaded to your device.

This solution allows your potential clients to get more information as regards to the property and are bound to give you the probability of getting your property sold.

Every QR Code is the amount of millions of pieces of paper which do not need to be printed to sell; fewer papers, ink, and waste

Issac from UK
Use QR Codes for Property Advertisement

Enable Quick and Smart Open Houses

In order to simplify the process of getting the details of the open house event, real estate firms can take advantage of event QR codes at real estate open houses.

QR code for real estate open houses helps avoid distribution of physical materials and it also makes sure that the attendees get all the needed information at the ease of their hands.

One will get to see the event details through a scan which includes the title of the event, location and time, which will appear into their smartphone screens.

Connect To Your Leads Fast

Real estate QR codes role is to attract the leads and customers nearer. With time, social media sites became a market place where everybody has the opportunity to advertise, sell, and purchase most things.

Social media platforms are ideal to display and distribute QR codes for real estate listings.

You can also have social media QR Code where potential buyers can scan and tap you in any of the numerous social media platforms easily. All your profiles and pages could be kept in this solution. What are the advantages of QR code to your social media?

Such a dynamic QR code will be an avenue through which the people can contact you easily. They can also find your page on various platforms without looking into other applications.

connect to you leads fast with qr code for real estate listings

Compel to Download Mobile Application

If you have an app, print QR codes with appealing CTAs for real estate QR codes to compel people to download it. When it comes to booking and looking at homes, apps are more fun than websites.

Let me explain with an example: you can add CTAs like "scan to get discount" or tell them to scan the APP QR code and download the app to get a 2% discount on their booking right away.

What Are Steps to Create QR Code for Real Estate Marketing using IMQRScan?

This is a proven real estate QR code generator that can cover all types of QR code solutions and aspects thus this is an all inclusive QR code platform that can serve your QR code requirements.

More than that, IMQRScan is GDPR-compliant and ISO 27001-certified. You are assured of high international statutes of security and privacy.

So what is the method of creating QR code: IMQRScan is the most reliable QR code generator for real estate. It offers a variety of features for just $2.99.

Step 1:

Go to IMQRScan Online

Note: you can subscribe and enjoy its 7 days free trial with basic features.

Step 2:

Choose a type of QR code from the QR code menu.

Step 3:

Enter the necessary information.

Step 4:

Choose between dynamic or static QR code, then click Generate QR code.

Pro tip: The most convenient option is to choose Dynamic QR to enable such advanced features like editability, trackability, GPS tracking, geofencing, QR code password, exploit, retargeting, and email scan notification.
How to create QR code for real estate

Step 5:

Personalise your QR code.

Step 6:

Run Tests on your QR code and see if it works properly.

Step 7:

Click on the download button to save your QR code.

Pro tip: it's best to download your QR code in SVG format. It enables you to resize without affecting the image quality.

There are so many times when we print something out and the price on property gets changed or the open house time gets changed. It is no longer necessary to be searching through books to get the information of a property in real-time.

James Cahill, CTO, Terra Holdings, parent company to Halstead and Brown Harris.
Use QR codes in Real Estate

Why Should QR Code for Real Estate Be Mobile Friendly?

The majority (89%) of individuals use QR code scan on the phone. So its mandatory to ensure following:

  • Loads fast.
  • Small screens look good on it.
  • Has big buttons and large text.
  • Provides one touch functions (call, message, schedule)

You should test it yourself prior to printing it!

Conclusions

QR codes are used to enhance real estate advertising because they help to bridge an offline sign to a mobile listing in real-time. Those properties that have QR code real estate receive an increased engagement by as much as 45%.

IMQRScan simplifies things by having dynamic, lead capturing, and branded pages design, tailored specifically in the mind of an agent. Generate QR code using IMQRScan and make each scan a beneficial lead.

Let buyers find their property Faster

Provide instant property details, virtual tours, and easy agent contact with QR codes.

Frequently Asked Questions
About Real Estate QR Codes

Here's What You Need to Know

How can QR code be used in real estate marketing?

With regard to real estate marketing, there are various ways through which real estate QR Codes can be utilized: Property information, property signs, adverts in the print media, the portfolio access and vCards supplied by realtors, accessibility to property, activities and marketing, seek reviews and feedbacks.

What are commercial real estate QR codes?

Commercial real estate implies the utilization of properties in a combination of business and not a residential purpose. Commercial real estate QR codes can be used for property information, property listing, realtors portfolio and vCards, accessibility to the property, events, video tours, and lead generation.

How can virtual reality and QR Code in real estate be helpful?

Your web page should contain a QR Code dedicated to your real estate attached to your own site with the information about the property provided. The QR Code should direct the customer to a virtual reality page and should provide them with a complete tour of the property of his or her interest.

What's the best QR code type for real estate listings?

Dynamic URL QR codes are ideal as they allow you to update the linked content without changing the QR code itself. This is perfect when property details change or when you want to rotate featured listings.